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Why Product Design Is More Than Good UX [And Why Great Product Designers Are Rare]

A great founder starts a startup with a great taste in product design and a vision that is built through engineering a user experience that elevates the product to new heights and creates an improvement, an order of magnitude, better than any other product in the market.

Good design is not just about pushing pixels and creating sleek interfaces. It’s much more than simply designing the look and feel of the product. It’s about designing how the product will work.

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